Marketivity offers a comprehensive syllabus of marketing skills training for A/E/C professionals. These workshops are typically offered in-house and tailored to the needs of the attendees. They can be delivered in-person or through very cost-effective Webcasts. As a supplement to formal training workshops, Marketivity also offers individual coaching services.
A recognized national speaker and author, Michelle Fitzpatrick has delivered numerous seminars and programs for industry groups including the American Institute of Architects; the American Counceil of Engineering Companiesl and its member organizations; as well as chapter, regional and national meetings of the Society for Marketing Professional Services. Katy Potts Hews brings 30+ years of efficectively teaching technical staff how to market.
Download our Workshop/Seminar Desciption handout (PDF format) for more detailed information on Marketivity’s workshop, coaching and seminar offerings. If you would like more information or a course syllabi, please e-mail us.
|Foundations: Introduction to the marketing process and marketing skills.
Pathways to Success: Marketing skills development for more experienced marketers.
Turning Contacts into Clients (and keeping them): Client relationship development and ‘selling’ skills for advanced marketers.
The Winning Edge: Shortlist presentation training.
Full descriptions of these workshops can be found in our Course Offering handout. (PDF format)