Your firm’s success is predicated upon accurate, insightful, real-time market intelligence. Marketivity executes expert primary and secondary research to assure your competitive edge.
Marketivity partners with you to identify the critical questions your firm must answer, whether it’s the feasibility of new or expanded markets, services or locations; client needs and challenges; or competitors’ strategies. We then develop an efficient process for gathering the critical intelligence—whether through on-line research, conversations with clients or thought leaders or a combination—and collectively determine how the research results will be communicated.
Our research associates and principals efficiently locate and interpret only the data that is critical to informed decisions and solid strategies. Whether the focus is market expansion/opportunity research, competitor assessments, or due diligence, Marketivity never delivers data alone. We interpret key information based on our decades of industry experience and recommend the most strategic responses and next steps.
Marketivity has been a tremendous resource in helping us understand whatever we needed to research. Whether the market potential for a building typology in a given market, competition, or potential acquisition candidates, Marketivity has always been thorough, insightful, and responsive.
Roger Stewart, AIA, NCARG, LEED AP
SVP/Global Director of Civic Architecture
Michelle and her team helped us get the insight we needed for our strategic plan across a six-state region. They distilled extensive research and personal interviews with industry leaders into a concise report. We got exactly what we needed to make informed decisions, all with greater accuracy, less time, and less cost than if we had done it ourselves.
Chief Operations Officer
I am extremely pleased that we invested in hiring professionals to conduct our market research and client survey. I believe we got our money's worth. Marketivity was very thorough, efficient and, as an independent company, we believe they returned better results than we would have gotten in-house.
Christine Clippinger, CPSM
Leonard Rice Engineers, Inc.
I received a very complimentary report today on your presentation. Our senior leaders really appreciated the experience you both brought from the Federal side and the fact that they now have the ability to focus their marketing efforts due to Marketivity’s research and insight.
Russ Sanford, CPSM
Chief Marketing Officer
Thanks for delivering such great work last week. Our leadership has expressed multiple times how impressed they were with the data and the results. Now it’s up to us to shape our path and deliver on the opportunities you uncovered!
Marketing Manager, Associate
David Evans and Associates, Inc.
Marketivity helped us identify key drivers in the various markets we serve, and taught us ways to stay on top of the issues in a way that has allowed our market intelligence to stay evergreen.
Jennifer Andrews, CPSM
Director of Marketing
Woodard & Curran